I have been using the e-mail services for nothing less than 10 years rather i should say my personal mail id has been active since i was mature enough to understand the purpose it offered. My interest in mailing grew more when my elder brother went to U.S. for his official trip and that is when i really started using the mailing facility.
Since the day i started till date i am still in a dilemma that if the main purpose of providing a mail id is to offer e facility for staying connected with the world or to begin a day with the latest update of one's winning a million dollars lottery in a trillion of customers(where surprisingly another million fall into the same lucky ones category!) ;). Thanks to the latest email viruses one cant even trust his/her personal mail boxes (My dad was the latest soft touch for the same). Ironically it was a very important mail disclosing some details of my bank account "which never existed". I forwarded the mail to dad and rest is history!
My simple point here is that these spam dont seem to be attracting the attention of a customer who is either expecting an important mail or he wishes to convey something to another person and all he gets in the end is a bulk of mails conveying him that he can now get married to the most eligible female on net or he is the luckiest person as we have found like-minded people who are exactly like you!
Opt in emails is the best way to minimize the hassle caused to a potential customer who would login only to find his requirements in his mail box rather than some never ending spam mails to pester him which leads to deleting them directly without even reading them. My personal suggestion is that forced marketing just leaves negative vibes in the potential customer so instead of making a million people lucky for a million one should make only some lucky after they truly show there interest for the same. Peace.
Saturday, October 3, 2009
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